In a mixing bowl, combine bread mix (set small bag of cinnamon sugar mixture aside), 2 eggs, 1/2 cup water and 1/4 cup oil. Mix until well combined. Spread half of batter in greased 9" x 5" loaf pan, sprinkle 2 tablespoons of smaller bag ingredients over batter. Spread remaining batter over cinnamon/sugar layer, then sprinkle remaining cinnamon/sugar over the top. Bake at 350 degrees for 35 - 40 minutes. Cover lightly with foil for last 10 minutes of baking. Let cool before removing from pan.